Now this lightning buzz On Disney + in the US, we can officially say that the sub-show of Toy Story It’s Pixar’s biggest failure and one that Disney researched.
After the shearing processstraight ahead At the beginning and exit of the pandemic drunkAnd the look And the red alert live on Disney+, lightning buzz He’s bringing Pixar and its fans back to theaters, as well as the launch of a new story derived from the studio’s prized toy chest. The film directed by Angus MacLean did everything to invoke the nostalgia of the ’30s who grew up with the first part of 1995, while introducing the Space Ranger to a new generation (the one who doesn’t know Buzz Lightyear Adventures).
But the company overestimated the project that A cosmic meltdown puts the future of the franchise at risk As much as in the studio with the lamp.
From heroes to zero
On their own, the four parts of the saga Toy Story It made nearly $3 billion. The last two films released in 2010 and 2019 crossed the billion at the global box office and became among Pixar’s biggest hits before it. find my league and behind her Incredibles 2. Although it was thought to be an ambitious film and one of the studio’s most expensive films with a non-marketing budget of 200 million, cross-offs on lightning buzz It is light years away from its elders.
“Login into Star Command is bullshit”
The movie only took in a tiny amount of 214 million dollars at the worldwide box office, and thus did not reach the break-even point. Excluding inflation, it made $180 million less than the first installment, roughly $283 million less than Toy Story 2 And about 785 million less than Toy Story 3 And the Toy Story 4. Also, the comparison with the rest of Pixar’s productions is not very glorious. So far, it was the ugly duckling Arlo’s Journey Which today can almost boast of its stuff with its global receipts of 332 million dollars.
more globally, Every Pixar released on the big screen has performed much bettereven the lesser known as cars 2 (559 million), the rebel (538 million), monster academy (743 million) or 1001 paws (363 million). conditionstraight ahead The penultimate Pixar released in cinemas is much more special and hard to compare. The 2020 movie earned only $141 million at the global box office, but its theater career was spoiled by the onset of the pandemic.
The film had to urgently step back from the VOD process just two weeks after its home release, finally hitting Disney+ less than a month after its big screen release. lightning buzzwhich should benefit from recovery and the most appropriate context, it is good Pixar’s biggest commercial failure to date.
Beyond Pixar lightning buzz was less profitable than the wicked Dreamworks (245 million on a budget of 80 million), incanto Disney which was nevertheless a financial disappointment (256 million on a budget of 150 million) or Sonic 2 (401 million for a budget of 110 million). Even a sequel to less popular anime franchises like All in Phase 2 (407 million) or like monsters 2 (430 million) can watch the latest Pixar Summit.
Nothing to be proud of
In the wrong place at the wrong time
The failure was announced as of the end of the week to open $50 million, $20-30 million short of expectations. If the start isn’t minimal or disastrous, it’s still less than the local launch of most Pixar sequels: Toy Story 2 (57 million and 81 million during the entire Thanksgiving weekend), Toy Story 3 (110 million), cars 2 (66 million), monster academy (82 million), theyperiodic wave (182 million), Incredibles 2 (182 million) or Toy Story 4 (120 million).
As for the local box office, lightning buzz It is an even greater massacre. The movie only got 117 million in North Americafor 123 million Arlo’s Journey191 million for cars 2152 million for 3 . cars162 million for 1001 legs or 223 million Toy Story (To name only the weakest). No need to focus on the rest of the index, it would be like comparing a pebble to a mountain.
Buzz Lightyear vs. the rest of Pixar
In addition to being a much more difficult-to-sell project—descriptive and heavily billed as Andy saw it before Toy Story—, The movie also got rolled by other films. Jurassic World: The World Beyond It landed in theaters a week ago and earned over $58 million by the time of release. lightning buzzWhile Top Gun: Maverick (who was already in her fourth week of work) made over 44 million.
The other competitor Disney underestimated is Minions 2: Once upon a time a puppy. The lighting sequel came two weeks later. lightning buzz It grossed over $107 million in its opening weekend, leaving Pixar just six million. In just 15 days, the side effect of . will be I’m ugly and mean It has surpassed $210 million in the home, almost as much as it has surpassed Buzz in its entire global operation. Overwhelming victory: Yellow Creatures currently grosses over $717 million at the global box office, while jurassic world 3 At the gates of a billion and that Top Gun 2 It passed easily.
Being exposed to this is still a shame
This massive competition partly explains the spinning fall of lightning buzz who lost nearly 65% of attendance in her second week of work (versus a loss of only 22.3% for Top Gun 2 and 59.6% for jurassic world 3). in comparison, Toy Story 4 suffered a decline of only 52.1%, find my league 45.8% and Incredibles 2 by 55.7% (the latter was successful when it was launched).
Even if it’s far from 4.5 million acceptances Toy Story 4 in France, lightning buzz It did relatively well in France (1.3 million admissions), but this was not enough to fill in all the gaps. internationally Pixar couldn’t count on China to boost the box office. The Chinese market alone brought in more than 189 million dollars Coconut51 million Incredibles 2about 30 million for monster academy And the Toy Story 4. These aren’t huge sums like Marvel’s, but at such a miserable stage all the losses are huge.
Pixar Distress Signal
If Pixar has already experienced some disappointments, fail lightning buzz It will have more repercussions than that Arlo’s Journey Considering he was going to launch a new franchise with a big budget and definitely other spin-offs Toy Story. The ending and post-credits scene clearly announced a sequel that was inevitably hacked by the reception of this first part. But Space Ranger may find more success in the near future.
Upon accessing Disney+, lightning buzz should Find the audience you’re avoiding in the bill Broadcast service counters can cause panic. In this case, this would be further evidence that spectators and fans of the license are still present, but no longer in cinemas, for which Disney bears some responsibility. At the height of the health crisis, the studio bet on developing its platform, assuming a move away from movie theaters to offer more content and attract subscribers.
To infinity and torment
after MulanAnd the Raya and the last dragonAnd the jungle trip And the Corolla Released exclusively or partially on Disney+ in the US in Premium Access (and therefore with the addition of payment), the latest Pixar drunkAnd the look And the red alert Sold and offered on the classic VOD, that is, at no additional cost. On the flip side, release windows have been scaled back to 30 or 45 days before movies roll over to Disney+. necessarily, New consumption habits took root And Buzz paid for it. Disney appears to have fallen into its own trap, with viewers and especially American families giving up the theatrical experience to wait for the movie to be shown “for free” on the platform.
whether lightning buzz Which relied on popular licensing that failed to bring audiences back to theaters despite the means used, the studio can be quiet Wary of the next original movie release, RacistOn the big screen. At the height of the crisis, Pixar’s future remains uncertain, even if it seems unlikely that the studio will one day be able to restore the letters of the gentry or its event character. And yet useless Welcome to DougThis is not the next series cars who must prove otherwise.